This is my column for Monday’s Gazette:
Even investment wizard Warren Buffett is giving up on newspapers.
“For most newspapers in the United States, we would not buy them at any price,” the fabled billionaire told stockholders of his company, Berkshire Hathaway, Saturday at the annual meeting in Omaha. Buffett owns the Buffalo News and part of the Washington Post, so he’s speaking about his own investments. Newspapers, he said, “were only essential to advertisers as long as they were essential to the reader, and that is changing.”
On my blog last week, I published a vision for how media companies can become more essential than ever to our communities, A Blueprint for the Complete Community Connection.
The blueprint describes a company much different from the company this community has known for years, publishing The Gazette, broadcasting on KCRG-TV9 and serving a variety of niche audiences with other products. (more…)
The Buttry Diary 