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Posts Tagged ‘Twitter Search’

Every reporter should be a frequent user of Twitter’s advanced search function.

I spent some time on the phone recently with a veteran reporter wanting some help in using Twitter effectively as a reporter. I’ve published lots of Twitter tips for journalists before and compiled resources for journalists using Twitter. Those extensive lists might be a little overwhelming, though, if you’re just getting started in Twitter and lacking confidence.

I’m going to take a different approach now, explaining one Twitter tip at a time, suggesting that reporters master a different tool or technique each week (or so; no promise that I’ll be able to hold to a weekly schedule).

We’ll start with Twitter’s search tools. Twitter’s basic search just added some new features, and I encourage journalists to check out its new features, including the ability to search the tweets of the people you follow. But advanced search has more useful features, especially for local news reporters.

Perhaps the most useful feature of advanced search is the ability to filter searches by location. Toward the bottom of the search form is a window, that says “near this place.” When you start filling in the name of a place, a distance tool appears with a pull-down menu that lets you set a narrow or wide radius for your search: as fine as 1 kilometer or as broad as 1,000 miles. (more…)

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I didn’t have time during yesterday’s Twitter webinar to answer all the questions. I will provide quick answers here (so I can get to them all today), no more than one paragraph each. If you’d like me to elaborate on a topic, tell me in the comments and I may make it a future blog post, though often I will be linking to previous posts. I have edited some of the questions for brevity and to make them general, rather than applying to a specific newsroom. Participants in the webinar were Digital First Media (Journal Register Co. and MediaNews Group) journalists.

Q: Can you offer some quick tips for our really new Twitter users about how to get started on tweeting when you’re still rather unfamiliar and unsure about Twitter?

My updated and expanded Twitter tips have a section on getting started. (more…)

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A Journal Register Co. editor mentioned a common challenge in a newsroom trying to master social media. How do you build an engaged audience on Twitter? My answer to the editor (expanded some as I’ve thought more about it):

Engaging followers is largely a result of two factors: following people who care about your community and conversing with them. (more…)

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