Posted in Innovation in the media, paid content, tagged Advertising, Alan Mutter, Amazon, American Society of News Editors, Associated Press, Belden, Bill Wyman, Borrell Associates, Chris O'Brien, craigslist, eBay, Google, Guy Lucas, Howard Weaver, Information Week, innovation, Lauren Rich Fine, MediaShift, Michael Hickins, New York Times, Newsosaur, Newspaper Next, paid content, Readership Institute, San Jose Mercury News, Scarborough, Tim O'Brien, Twitter, USA Today, Wall Street Journal on August 16, 2009|
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A mistaken matter-of-fact statement in an Associated Press story launched Chris O’Brien on an insightful blog post that had little to do with the original story.
In the same way, a statement in Chris’s post launched me on this post, which will start out in a different direction from his blog.
The AP story, about Microsoft, said, “If it doesn’t make the right calculation, the software maker could find itself in the same position as newspapers that gave online content away and now are struggling to replace print revenue.”
Chris, contributing to the MediaShift blog, wrote: “That second line is almost a throwaway, written with no attribution. That means that the notion has officially entered into conventional wisdom: Local newspapers screwed up by giving away for free the content everyone used to pay to consume.” (more…)
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