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Posts Tagged ‘St. Paul Pioneer Press’

If reports are correct, my former company, Digital First Media, is going to sell to Apollo Global Management for about $400 million.

I’m not going to pretend I can analyze what that means for DFM, my many former colleagues there or for the news business. I hope for the sake of my many friends remaining in the company’s newsrooms across the country that the Apollo’s management will find a path to prosperity that doesn’t involve endlessly cutting staff. I hope the company will genuinely pursue the kind of digital creativity that the future demands and will have the staying power to let good ideas flourish.

Since seeing initial reports about the pending deal, I’ve wondered about the meaning of the $400 million sale price, reached in a long “auction” process that sought the best deal(s) to sell the company as a whole or in pieces.

The reported price tag is a breathtaking fall from what newspapers used to be worth, even in the past few years. I hope this means Apollo’s strategy isn’t to keep cutting staff to maintain profits. DFM doesn’t have much left to cut, and values have dropped as newspapers have been cutting. The best way to maximize this $400 million investment will be to build value by developing new revenue streams.

Comparisons of sales prices of media companies can be misleading. One sale might include more real estate, while another might include more debt or pension obligations. Successful subsidiaries can add value to a company. In a sale such as the DFM deal, which is essentially between two private equity companies, full terms may never be disclosed. You might not be comparing apples and oranges, but apples and lawn mowers.

I was not involved in the sale at all, other than losing my job last year as the company was preparing for the sale. But I understood DFM enough to know this was an extraordinarily complicated deal, with an array of factors that make it unique: (more…)

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When Jen Westphal shared the email below with me, I quickly asked Jen and Ben Garvin, who wrote the email, if I could use it as a guest post. Ben’s Twitter bio describes him as a “Multimedia producer, photographer, photo editor, blogger at St. Paul Pioneer Press.”

I did a little editing and added some links and embeds to make this part of my #twutorial series. So here’s Ben’s advice on using photos with tweets (with tweets from Ben interspersed between the paragraphs):

In late October Twitter changed the way it shows images within your stream–images now automatically appear if they are tweeted from Twitter itself, not a third-party app. This small change has allowed for images to have much more impact and is something I think we all should be taking more advantage of!

Before you hit send on a tweet, ask yourself–what can I illustrate this with? A staff photo, a mugshot, a map, a screenshot of a website or headline, scene of a crime, even a selfie? Anything and everything is game. By attaching an image — any image — you immediately give your tweet a certain visual importance that will increase its reach. You will get more retweets, favorites and followers and slowly help the Pioneer Press TAKE OVER THE WORLD. (more…)

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TCRover at the Minnesota Vikings training camp, with C.J. Sinner ready to engage fans.

Update: I’ve added several photos and paragraphs since this was originally posted.

MANKATO, Minn. — I usually don’t use datelines on my blog, but this post is about a mobile engagement project, and it seemed appropriate.

TwinCities.com rolled into Mankato this week with the first of four mobile community newsrooms Digital First Media will launch this year.

Staffed by reporter John Brewer and multimedia producer C.J. Sinner, TC Rover is engaging today with Vikings fans at the training camp at Minnesota State University in Mankato.

(more…)

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We’re getting ready to take some of our Digital First Media newsrooms on the road.

Four newsroom vans will roll into neighborhoods in the coming months, loaded with the equipment and people of community engagement projects.

We will launch the Mobile Community Media Lab projects in Connecticut, the San Francisco Bay area, the Twin Cities and York, Pa.

Digital First Media announced plans today for 12 community newsroom projects that will engage our communities in a variety of ways. In addition to the four mobile labs, we will be launching university partnerships, remodeling newsrooms to provide space for the community and planning special projects in our existing space. (more…)

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