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Posts Tagged ‘St. Louis Post-Dispatch’

Melody Kramer asked a smart question this week about value in legacy media:

Update: Melody also did a longer post about the value of archives.

I have long felt that newspaper archives were a wasted asset that exposed our legacy mentality, always focused on the expensive task of producing new content while failing to think of new approaches to our business and failing to extract full value from content we’ve already paid to produce.

With the increasing value of video, TV station and network archives are similarly valuable. In both cases, older archives that haven’t been digitized present a cost-benefit consideration: You need to develop an effective way to generate revenue from your archives to justify the cost of converting old content from its original formats to digital. But I think archives have serious revenue potential that would cover the costs of converting and preserving archives. And much of your archives are already in the digital formats we’ve been using for years now.

I think press associations or media groups could hire developers to make do-it-yourself tools that allow users to make customized products such as front pages, newspapers and videos using content about themselves, their teams and their organizations. The ideal tool would provide search access to archives, with templates that offer basic products or some drag-and-drop options, giving the user flexibility choose or rearrange content, make simple edits and add original content.

Here are some ideas I hope legacy media operations will try to add value to their archives (if you’re already trying these or other ideas, please send me information, including links, and I’ll highlight them here): (more…)

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Al Tompkins and Roy Peter Clark of Poynter argue in separate pieces that news organizations should identify mass killers, rather than withholding their names and photos from publication.

I admire both men greatly and have featured Roy’s writing insights in this blog. But neither of them is at all convincing here.

Most journalists and news organizations have not embraced my call to stop giving attention to attention-seeking mass killers. However the Sun News Network has decided not to publish the name of the suspect in the recent New Brunswick slayings of three police officers.

The Sun News decision prompted Al to address the issue and Roy was agreeing with Al’s post. Please read Al’s and Roy’s responses to this post, at the end of my original post.

Roy is one of my favorite writers in the business, but this piece was not as strong as he usually writes. The headline tells you what the piece is about: “What Harry Potter teaches about naming killers.” And here’s what Harry Potter teaches about naming killers: Nothing. Harry Potter is fiction. He teaches us nothing more about naming killers than Murphy Brown taught us about American families or morals back when Dan Quayle found her “lifestyle choice” disturbing. (more…)

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