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Posts Tagged ‘New York Yankees’

Entrepreneurial journalists make a mistake if they think advertising is their only potential revenue stream.

Our entrepreneurial journalism class at Georgetown University will focus tonight on exploring possible ways to make money beyond display advertising. I doubt that many organizations would want to pursue all these possibilities. Particularly if you’re a small organization or an individual, you will need to pick your shots carefully and decide which have the most potential and which are worth the time and money it would cost to try them. Some of these opportunities are tailored for the sole proprietor. Others work better for a larger organization or at least for an entrepreneur or team with specialized technical skills.

Here are some revenue streams we will discuss in class: (more…)

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I’ve always loved maps.

I credit my longtime love of the New York Yankees to my love for maps, which goes back even further. I had flash cards with maps of the states and countries of the world, and memorized the shapes, capitals and other facts before I was six years old. The cute-little-kid stories my Mom told about me often involved maps (gnawing my toast into the shape of New Hampshire and correcting a TV quiz show that said Detroit was on Lake Huron. I knew it was on Lake St. Clair). As far back as I can remember, I knew I was born in upstate New York (Sampson Air Force Base). (more…)

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