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Posts Tagged ‘interactive databases’

Most news stories are basically data in paragraph form.

Each of the 5 W’s could just as easily be a field in a database. Structured as data, not simply as stories, “who” becomes more than a fact for a story; it relates this story to the other stories with the same “who.”Databases give news content more lasting value, by providing context and relationships. (more…)

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Thanks to my former colleagues at the American Press Institute for allowing me to republish the 2008 Newspaper Next report I wrote for API: Be the Answer: Using interactive databases to provide answers and generate revenue.

Databases are a tool news organizations can use effectively (and don’t use often enough) to tell stories and provide answers for their communities, as well as to develop new revenue streams.

Some of the links in this report, which was published in December 2008, may no longer be active. But I still think the advice published here is some of the best I have ever given. I believe a news organization that follows the strategy outlined here will develop new revenue streams and profoundly deepen its relationship with its community.

I have also presented workshops on using interactive databases as described in this report. Contact me if you would like to arrange a workshop.

API also publishes other reports on issues in the news business.

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Read this post in Russian, translated by Google. Читать этот пост на русском языке, перевод Google.

I’m a world away from American journalists, speaking through a Russian interpreter, but this still sounds somehow familiar:

When I talk about new tools, new storytelling techniques and new business models, journalists ask whether this is still journalism. (more…)

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I haven’t spent this much time talking to journalism professors and students since I graduated from Texas Christian University (let’s just say some time ago).

I visited TCU last week to present seminars on the Complete Community Connection and journalism ethics in the digital age. And since I was sticking around for some memory-lane time, the curriculum committee at TCU’s Schieffer School of Journalism asked me to meet with them and tell them what I think journalism schools should be teaching about our swiftly changing field.

I shared my views with them and will share them with you here shortly. The TCU meetings continued a heavy fall schedule of consultations with journalism faculty and students on a variety of related topics: (more…)

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My Sunday column:

As a young adult, I had this misguided notion that someday I would move from learning to knowing.

Haven’t reached that day yet.

As the calendar turns from one year to the next, many of us savor the year past and wonder what the year ahead might hold. As I look back on 2008 and ahead to 2009, I am pleased with what I have learned and excited by what I still need to learn.

In my sixth decade of life, I learned more in 2008 than I can remember learning in a single year since my youth. (more…)

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