Posts Tagged ‘enriched news’

This is the ninth and final section of the Blueprint for the Complete Community Connection.

News does not come last in my Complete Community Connection plans because it is less important than other content. News remains at the heart of what we do and of our role in the community.

But we know how to cover news in print and broadcast and we have made great strides in learning to cover news in the digital world. We must continue learning and changing in this core job as we transform into C3. We will develop our coverage of news in six primary ways:

  • Tell what’s happening right now.
  • Engage the community in helping us cover breaking stories and community news.
  • Engage the community in watchdog reporting.
  • Engage the community in deep and rich coverage of sports.
  • Use multimedia and narrative storytelling regularly and extensively.
  • Aggregate the best accounts of what’s happening in our communities and Iowa. (more…)

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