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Posts Tagged ‘Dexter tornado’


My Digital First Media colleagues at Heritage Media faced a huge breaking news challenge last week when a tornado ripped through Dexter, Mich.

The Heritage staff’s performance illustrates the range of breaking-news techniques that journalists use in covering disasters today. As Managing Editor Michelle Rogers explained in her blog post about the coverage:

As a group of weekly publications in print, it has been an ongoing challenge to get our audience to realize we’re now a daily online. I think the tragedy of the tornado served as a reminder to readers that they don’t have to wait until Thursday to get their local news, and we were happy to oblige, providing breaking news coverage, from news stories, Storify compilations, photo galleries and videos to Tweets and Facebook posts, and SMS texts to email alerts. (more…)

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