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Posts Tagged ‘Buffy Andrews’

Digital First Media newsrooms have several engagement editors and social media editors, most of them fairly new to these posts.

The duties vary depending on the needs of the community, the size of the newsroom, the initiative and interests of the editor and other duties (some of these editors wear multiple hats). Engagement and social media can be different positions (the New Haven Register has two full-time community engagement editors, Ed Stannard and Angi Carter, plus a city editor who also serves as social media editor, Helen Bennett Harvey.

I’ll blog here with a job description to help these editors as well as to help other top editors decide whether and how to name engagement editors for their newsrooms.

We’ll start with a tweet-length job description, then I’ll elaborate:

If some of that echoes my definition of community engagement, which I blogged about last year, that’s intentional. The engagement editor’s job is to lead community engagement efforts. (more…)

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Update: Buffy Andrews and her colleagues at the York Daily Record will be getting a box of Valentine’s candy soon, winning my Valentine’s engagement project with 365 votes just over 50 percent. But the voting and engagement was strong enough that I’m going to send a second box of candy to the second-place finisher, the Morning Sun in Mt. Pleasant, Mich., which got 283 votes for 39 percent.

Lisa Yanick-Jonaitis tweeted that her newsroom cared most about winning:

Still, I’m guessing the candy will be consumed.

I also should add that this is not all the Valentine’s engagement that Digital First newsrooms did, just the ones that provided the information for the contest. Delaware County Times mentioned in a Feb. 8 message:

Tonight (Wednesday) on our live-stream ‘Live From the Newsroom’ show, we are assembling our special gastronomic panel to delve into the mysteries of romance for Valentine’s Day, and in particular what food has to do with it. One chef is preparing a rack of lamb and talking about what foods will – and won’t – put you in the mood. … For Valentine’s Day, we are soliciting readers via social media to share the ultimate sign of devotion – a tattoo. Hopefully we’ll have some decent video and stories that take a look at the love stories behind the tattoos.

Reporter Paul Luce elaborated in a Feb. 9 email:

For the Daily Times’ Valentine’s Day Community Engagement Project, we decided to take a fun look at “love tattoos.” Utilizing Facebook and Twitter, we’ve solicited responses from folks who have tattoos of loved ones, or — even better — have had tattoos of loved ones removed.

It has generated quite a buzz on our Facebook page, from which I have gleaned a couple of great sources for interviews for the story. Internet Editor Vince Carey, Assignment Editor Jon Tuleya and myself have been monitoring the Facebook and Twitter pages, using them as interactive tools to converse with readers online — which has been a lot of fun. One reader even went so far as to send us pictures of her tattoos! She has a great story to go along with them.  I’ve also garnered a few more followers to my Twitter account from this process.

In addition, I’ve contacted a laser surgeon who removes thousands of love tattoos each year.

For a video component of the story, we have some videos of a father getting a tattoo of his late son for Valentine’s Day, as well as interviews with the above-mentioned surgeon and others with tattoos of loved ones.

We’re looking to wrap up interviews and video shoots today, and have the project finished by Friday.

I asked Paul for an update Tuesday and didn’t hear back, so I forgot to include it the Delco project. But I looked up the final project to show you that we had more engagement going on than what I included in the contest.

Digital First Media newsrooms have been competing for a box of Valentine’s candy. I offered to send a Priority Mail box stuffed with candy to the newsroom running the best community engagement project centered on the holiday we associate with romance.

Several newsrooms and their communities responded to the challenge with interesting projects. I’d like your help to pick the best one.

Here are the entries, in the order they were submitted (in some cases, I’m combining multiple messages updating the project): (more…)

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My blog post on questions to guide beat reporters drew a helpful response from Buffy Andrews that I wanted to give more attention than it would receive simply as a comment. So I’m reposting it separately, with minimal editing:

Another excellent post, Steve. I totally agree about establishing a routine to check on digital sources. I do this every day (you are one of them) on Twitter, Facebook, Google+, Linkedin, etc.

What I love about using an interface such as HootSuite is the ability to set up various columns that search for people or hashtags or companies. This makes it easy to check every day. I’ve been doing this for a few years now. I’ve catagorized my searches. For example, I have the following (among others): (more…)

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Thanks to Buffy Andrews for the invitation to write a guest post for her blog. I blogged with my advice that journalists should train themselves. I’m a big believer in the value of training for a news organization, and I am pleased that the Journal Register Co. is placing high importance on training as we pursue a Digital First strategy. But I say journalists should also train themselves, regardless of whether our bosses are providing training opportunities:

The benefits of teaching yourself go beyond the skill you just learned: You underscore your own responsibility for your professional growth; you are less intimidated the next time you encounter a new tool or technique you know you should learn; lessons stick better when you learn by doing.

You can read the rest over at Buffy’s World, but I’ll make one more point here: I was pleased to see Buffy reach out to start working with me before our bosses work out details of our new relationship. Buffy is an editor and social media coordinator at the York Daily Record, a news organization owned by MediaNews Group. Last month JRC and MediaNews reached agreement for a new JRC subsidiary, Digital First Media, to manage MediaNews. Bosses are working out exactly what that means, but Buffy could see that it meant that we’re colleagues now. She didn’t need to see the new org chart to send me a Twitter direct message, inviting me to write a guest post.

I admired the initiative and look forward to working with her and other MediaNews colleagues.

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