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Archive for March 1st, 2015

Craig Silverman

Craig Silverman

Journalists and news organizations need to do a better job of avoiding involvement in the spread of lies and unconfirmed rumors.

Accuracy and credibility are the heart of good journalism, and Craig Silverman‘s study Lies, Damned Lies and Viral Content documents widespread disregard for both in the spreading of digital reports by pro.

I won’t attempt to summarize the report here, though I will use some favorite quotes from it at the end of this post. I hope you will read the full report (it’s 164 pages) and consider what it says about you and your news organization.

What I want to focus on here are some suggestions for news organizations and individual journalists, some of which repeat Craig’s own suggestions and some of which are my suggestions, inspired by his report:

Confirming and debunking rumors

To start, I don’t think chasing rumors is necessarily the highest form of journalism, though admittedly, great journalistic investigation starts with a tip that’s indistinguishable from a rumor. But in general, I would encourage a journalistic approach that seeks to find and publish new information rather than chasing rumors. (more…)

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