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Archive for May 31st, 2013

This continues a series on advice for new top editors in Digital First Media newsrooms.

Newsroom strategy needs to be bold. But you also need to know what digital audiences value.

On the boldness scale, I give a little credit to the editor (and/or corporate executive) who decided to cut the entire photo staff of the Chicago Sun-Times. While I oppose and mourn every cut in newsroom staff, I have said news organizations need to decide what to stop doing. If you have to cut, I think I’d normally have more respect for leaders with the guts to make a strategic cut — such as cutting an entire department — than those who just helplessly erode the whole newsroom across the board.

As I read the outpouring of outrage, sympathy and support for the Sun-Times photo staff in social media yesterday, the part of me that loves bold leadership and recognizes that sentimentality and affection can’t guide business decisions wanted to defend this decision. But I can’t get there.

This strategy overlooks what the audience values.

Most top editors come up through the writing and editing ranks, not from the photo staff, so our default settings favor paragraphs over photographs. But our users engage more deeply with visual images. They always have. (more…)

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This continues a series on advice for new top editors in Digital First Media newsrooms. 

Dan Rowinski

Dan Rowinski

Dan Rowinski, Mobile Editor at ReadWrite, first offered the advice below in a comment on yesterday’s blog post on mobile opportunities, suggesting that I should have provided more detailed suggestions. He was right. Whatever detail I provided was in previous posts that I acknowledged were outdated. I asked Dan if I could break out his advice as a guest post. I added a few links. How applicable his suggestions are to the editor’s job will vary by newsroom, but the suggestions are valid and helpful.

I think you will find it a little easier to think about if you break it down into tangible categories.

Deployment

  • How does your site look on mobile? There is a good chance it looks like crap. That is probably going to be your first and biggest problem. (more…)

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