This continues a series on advice for new top editors in Digital First Media newsrooms.
Editors need to understand and pursue mobile opportunities.
In more than one-third of Digital First Media news operations, we get more than half of our traffic on mobile devices such as smartphones and tablets. Just as the computer reading experience is different from the print reading experience, the mobile user experience is different from the desktop or laptop experience.
You need read and view your products on your smartphone and tablet (and recognize that they aren’t the same thing), both on the apps and on mobile browsers. Know what your mobile users are seeing and experiencing. (more…)
The Buttry Diary 