Feeds:
Posts
Comments

Archive for May 27th, 2011

A Journal Register Co. editor mentioned a common challenge in a newsroom trying to master social media. How do you build an engaged audience on Twitter? My answer to the editor (expanded some as I’ve thought more about it):

Engaging followers is largely a result of two factors: following people who care about your community and conversing with them. (more…)

Read Full Post »