I have commiserated and shared advice recently with some friends who lost their jobs as the newspaper industry contracts. Other people who still have jobs are in the same situation I often find myself: trying to develop relationships with potential sources, partners, clients or vendors.
My first advice in either situation: Check out and update your digital profile. This is a good idea for any journalist (or workers in many other fields). Even if you’re not trying to find a job or develop business, someone may be checking you out: sources; people you just met at a conference; someone considering you for the fellowship you just applied for.
Whatever the context, if I want to learn about someone, I am going to pay more attention to what I can find about that person online by myself than to what he or she sends me or tells me. So you should investigate your online profile and see how you look to others. (more…)