Posted in Blogging advice, tagged blogging, SEO, writing on January 4, 2012 | 2 Comments »
I will be leading a workshop at the Daily Local News of West Chester, Pa., this evening for local bloggers.
The workshop will be fairly short, then I’ll answer questions and we’ll socialize for a while. I will share with the bloggers some tips from these earlier posts:
Posted in Blogging advice, tagged Mitch Schuler, search engine optimization, SEO on November 17, 2011 | 15 Comments »
Even a novice blogger needs to understand how people use search engines to find the content they are looking for. You want to help people find your posts. This practice is known as search-engine optimization, abbreviated SEO.
I am not expert enough in SEO to cover the matter in depth (for more on the topic, I recommend Danny Sullivan‘s excellent Search Engine Land blog). I will cover some basics for a workshop today for the music staff of the CBC. When you are working on a blog post, consider these factors to help people find your post:
Posted in Innovation in the media, Journalism, tagged blogging, George Mason University, link journalism, liveblogging, Mark Briggs, Mindy McAdams, Publish2, Ron Sylvester, SEO, Steve Klein, Twitter on June 2, 2010 | 5 Comments »
I’ll be speaking today to Steve Klein‘s “Writing Across Media” class at George Mason University.
I’ve written lots about traditional writing in the style of newspaper stories and those styles and issues remain important. But digital tools and platforms present a broad range of challenges and opportunities for writers, which I will focus on here and in my presentation to the class. The best way to learn each of these writing techniques is to practice it. I will offer a few tips and link to some helps (I appreciate other links, if you can offer them in the comments). Some good places to learn about writing for different media are Mindy McAdams’ blog or Mark Briggs’ books. Some digital writing tools and types I will encourage the students to study and try: (more…)
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I am Digital Transformation Editor for Digital First Media. I also led community engagement for TBD.com. I have been an editor, reporter, writing coach, blogger and innovation coach for seven community and metro newspapers, most recently Editor of The Gazette in Cedar Rapids, Iowa. I spent three years doing research, teaching and writing for the American Press Institute. I have pursued my journalism career in 44 states, 8 Canadian provinces, Ireland, Venezuela, Mexico, Germany, Japan, Saudi Arabia, Ecuador and Siberia. I write about journalism and innovation (and sometimes other stuff) on my blog, The Buttry Diary. My wife, Mimi Johnson, and I live in Herndon, Va. We have three grown sons, two daughters-in-law and two granddaughters.
