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Posts Tagged ‘Flickr’

Perspective and context can entirely change how people view numbers. Which number seems larger: 16 percent or 30 million? Without perspective and context, it’s hard to say. In this case, they actually are the same number.

A study by the Pew Internet & American Life Project found that 16 percent of adult Internet users use Twitter (that works out to 13 percent of all adults, doing the math from the survey’s sample of all adults). If that strikes you as a small number, then consider 30 million instead. That’s the number you get if you apply that 13 percent to the nation’s adult population. For comparison, daily newspaper circulation in the United States is 44 million. (Readership is higher.)

Why should journalists or newsrooms care about a service that six out of seven adults don’t even use? That’s where perspective and context come in.

The Pew study also found that 20 percent of the adult Internet users use LinkedIn, substantially more than use Twitter. But what the study didn’t show is how much the people use each service. The question asked was:

Please answer these next questions by thinking about all the ways you use the internet with computers, laptops, mobile phones, and other devices. Please tell me if you ever use the internet or an app with any of those devices to use (Facebook, LinkedIn, Twitter, etc.) (more…)

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Journalists have lots of tools for showcasing our work.

If you’re a college student or recent graduate looking for work or a veteran journalist out of work or looking for a better job, you need an online showcase where prospective bosses can find your best work quickly and study your work at length if they’re interested.

The job-hunter faces a dual challenge: You need to catch a prospective boss’s attention quickly and you want to hold the attention, getting him or her to keep perusing your work, wanting to read or view more. You want to provide a quick overview and you want to help the interested person browse your work at length.

We’re way past the days of deciding which half-dozen hard-copy clips to stuff into an envelope with your résumé. Unless an employer specifically asks for a hard-copy application, you should apply by email with a hyperlinked résumé. Even if the employer asks for hard-copy (and if you want to work for someone who needs hard copy), you need a URL (or a few) at the top, guiding your future boss to a place to study your work at length.

Trust me: As someone who’s received hundreds of résumés from wannabe employees, you shouldn’t send a résumé longer than one page to a prospective employer. If I can tell the story of my 40-year career in a page, you can keep yours to a page; a few years ago when I was job-hunting, I thought my long career justified multiple pages. But then I got my job and started getting résumés from people who wanted to work for me. I then resolved to keep it to a single page if I ever was job-hunting again. You have a few seconds to stand out from the others. Make your case in a single page, but use links to make that page a table of contents for the prospective boss who wants to know more.  At the top of the page, include a link — or a few links — to a place or places where they can learn about your career in depth and see your digital and social skills at work.

Even if, like me, you’re enjoying your job and feeling secure, with no interest in leaving, a strong digital profile is a good idea. Sadly, many journalists have lost their jobs with little warning. And even while you’re working, a strong online profile can help build credibility with sources and colleagues (who are Googling you, whether you know it or not).

Partly because I’m constantly checking out new tools and partly because people looking for jobs contact me frequently, I’ve dabbled with a variety of tools to showcase your résumé and your portfolio or help you tell your career story (founders invited me to try out a couple of new tools). In most cases, I have not fleshed these profiles out as fully as I would if I were looking for a job. I would need to upload more photos and clips from my pre-digital years if I wanted to use these tools to their fullest effect. (more…)

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I didn’t have time during yesterday’s Twitter webinar to answer all the questions. I will provide quick answers here (so I can get to them all today), no more than one paragraph each. If you’d like me to elaborate on a topic, tell me in the comments and I may make it a future blog post, though often I will be linking to previous posts. I have edited some of the questions for brevity and to make them general, rather than applying to a specific newsroom. Participants in the webinar were Digital First Media (Journal Register Co. and MediaNews Group) journalists.

Q: Can you offer some quick tips for our really new Twitter users about how to get started on tweeting when you’re still rather unfamiliar and unsure about Twitter?

My updated and expanded Twitter tips have a section on getting started. (more…)

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I need to make better use of Facebook.

When I started using Facebook almost four years ago, I understood the basic idea: connecting and reconnecting with friends. I enjoyed some of that right away, finding an old college friend I hadn’t seen or heard from in years and staying in better touch with lots of other friends.

But I didn’t understand other things: For instance, I found it annoying when a friend wanted to compare favorite movies. I didn’t want to annoy the friend by not playing, but I didn’t really care to find out if I was “soulmates” with a casual friend (as one game suggested about a friend with similar favorite movies). Somehow, I don’t think soulmate is defined as someone you drift out of touch with until a computer program finds the person.

As I was trying to figure out Facebook, I started using Twitter, which was even more confusing at first (fewer friends were using, and I didn’t understand the 140-character limit). But as I started to understand Twitter and use it more, it quickly soared past Facebook in my understanding, appreciation and use. (more…)

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Our entrepreneurial journalism class at Georgetown will be discussing social media the next two weeks. Of course, you could do a whole course on social media, which offer some of the most important tools an entrepreneurial journalist will use, so this will be an overview more than a deep dive.

Social media can be part of the solution for all three of the key challenges an entrepreneurial journalist faces: content, distribution and monetization. (more…)

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If addiction is the second stage of Foursquare use, I am still at stage one, curiosity. But at least I’m a curious Mayor.

Blogger Dan Macsai described the Five Stages of Foursquare Use — curiosity, addiction, socialization, greed, apathy — in a blog post. While it was amusing, he didn’t really address the factor that’s been getting lots of discussion recently on Twitter, which Brian Moylan addressed in If You Use Foursquare, You Are an Annoying Jackass.

I do use Foursquare, so perhaps I am an annoying jackass (for that matter, I might have been an annoying jackass long before I started checking in digitally). But I’ve adjusted how I interact with other social media on Foursquare, in hopes of being less annoying. (more…)

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I knew a lot about journalism in 1997. I was 26 years into an exciting career, enjoying a rewarding run as a reporter following success as an editor. But I’ve redirected and rejuvenated my career twice since then. Those efforts led me to opportunities and success I could not have imagined 13 years ago.

From 1997 to 2005, I consciously developed my skills, experience, connections and reputation in the field of journalism training, eventually getting a full-time job in the field. I was always interested in innovation and took steps in the mid-1990s to learn digital skills. Starting in 2006, I made digital innovation my primary pursuit and have consciously developed my digital skills, experience, connections and reputation (I still have a lot that I need to do). That pursuit led to two new jobs, first as editor of The Gazette and gazetteonline and now I’ve left the newspaper business to join a digital local news operation in the Washington metro area. (more…)

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This decade is ending with much less fanfare than the past one, which was the turn of both a century and a millennium.

This decade passed without really getting a name — the Oughts didn’t quite stick, like I guess they did a century earlier (they so didn’t stick that I don’t even know or care whether Oughts or Aughts would be the preferred spelling).

If you don’t have much patience for self-indulgent reflections, this might be a good time to go read something else, because I’m going to look back on the past decade of my career. (more…)

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I haven’t spent this much time talking to journalism professors and students since I graduated from Texas Christian University (let’s just say some time ago).

I visited TCU last week to present seminars on the Complete Community Connection and journalism ethics in the digital age. And since I was sticking around for some memory-lane time, the curriculum committee at TCU’s Schieffer School of Journalism asked me to meet with them and tell them what I think journalism schools should be teaching about our swiftly changing field.

I shared my views with them and will share them with you here shortly. The TCU meetings continued a heavy fall schedule of consultations with journalism faculty and students on a variety of related topics: (more…)

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I’ll be teaching Getting Started with Twitter this Tuesday and Thursday at Kirkwood Community College. This post is designed to supplement the course. It is an updated, adapted version of earlier tip sheets I have done, most recently the Getting started in Twitter tips I provided in August for my Using Social Media for Business class. Those tips, of course, focused on business uses for Twitter. These will include business and personal uses.
Twitter is a useful and fun communication tool for a variety of business and personal uses: 
  • You can follow activities and discussions of people in the community, staying current on issues and events.
  • You can connect with colleagues and share ideas with them.
  • You can follow the news. (more…)

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Update: Michael Schudson has responded to this post.

Whatever else it is, The Reconstruction of American Journalism is not comprehensive.

Leonard Downie Jr., former executive editor of the Washington Post, and Michael Schudson, authors of the Columbia University report, described their work in the Post today as a “comprehensive report.” They recommend federal subsidies for news organizations and changes in federal law to allow more philanthropic support for journalism. More on those topics later.

Here’s what the report does not address in any meaningful way:

  • The role of social media in the future of journalism.
  • The failure of media companies to develop new business models.
  • The possibility of developing new business models that rely on the free market, rather than charity or taxpayers. (more…)

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