This continues a series on advice for new top editors in Digital First Media newsrooms.
The Digital First editor needs to lead the staff in mastering the art of reporting the unfolding story accurately.
Your staff needs to understand that getting-it-first and getting-it-right are not conflicting choices but essential dual priorities. If you don’t have it right, you don’t have it first – you don’t have it at all. But you work to get it right quickly. Your staff needs to work urgently to report news as you verify facts.
Demand verification. Ask frequently, “How do you know that?” Then ask, “How else do you know that?” (I’m not sure which journalist first started stressing the first question, but I first heard the “How else …” question from Rosalie Stemer.)
Much attention lately has been paid to the importance of verifying information from social media. You need to demand verification in all situations: not just information reported in tweets, but information from routine sources and from unnamed sources. You don’t just accept the he-said-she-said story from reporters; you insist that they dig past the conflicting stories and report the truth. (more…)