Jim Romenesko had some fun today with Google’s autocomplete feature, asking “Why is …” questions about various media organizations and figures.
The frequent searches for such as the New York Times, Washington Post (this one gave me a laugh), Rupert Murdoch and Rachel Maddow give you some insight into how people perceive them. Sorry, I won’t complete any of them here. You’ll have to read Jim’s post to see them.
But he didn’t search Digital First Media, so I did:
I tried some other searches related to our company (John Paton, Steve Buttry, Thunderdome) and none of them produced anything very interesting. Well, except this one:
Those appear to be searches relating to the former Reagan press secretary.














