A workshop on writing for the Web

I’ll be leading a daylong workshop today for the CBC music staff on writing for the Web. Some topics we’ll cover: The 5 W’s of writing for the Web Finding and developing story ideas. In addition to my handout on this topic, I will steer them to some other posts with 20, 50 and 52 [...]

Read Full Post »

Make every word count: Tips for polishing and tightening copy

Reporters and editors everywhere battle and complain over length of stories. Even online, where newspaper space or tight broadcast schedules aren’t an issue, you need to write tightly to hold the reader’s attention and keep the story moving. You need to hone your ability to organize information and write tight stories that make every word [...]

Read Full Post »

8 basic points for beginning bloggers

If you’re starting a blog, keep these eight points in mind: Understand your community. No blog appeals to everyone. Identify the community for your blog and keep those people in mind when you gather content and develop new posts. (I deliberately used the word community rather than audience because the best blogs invite participation, rather [...]

Read Full Post »

Using Twitter for research

I will be leading a webinar on using Twitter for research for Newspapers Canada. The tips I will present in the workshop are covered in my earlier blog posts, Updated and expanded Twitter tips for journalists and Advanced Twitter techniques for journalists. Here are my slides for the workshop:  

Read Full Post »