Twitter for Newsrooms: helpful but disappointing

I don’t have time to write a thorough analysis of the new Twitter for Newsrooms guide that Twitter published yesterday for journalists, but I’ll share some initial observations. The guide is helpful. It promotes Twitter’s Advanced Search, and it always surprises me how many journalists don’t know how to search to find tweets about the [...]

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Confessions (strategies) of a branded journalist (or a journalist with a reputation, if you prefer)

Update: Joe Grimm is leading a workshop on building your personal brand. Much of last week’s discussion of journalistic “branding” focused on whether journalists should engage in something that sounds so much like marketing. In this post, I want to address how to develop a brand as a journalist (call it a reputation, if branding [...]

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