Joe Grimm will lead an API workshop on personal branding

Here’s more help on personal branding: Joe Grimm, perhaps the leading voice on career development in journalism, is leading a workshop on personal branding Sept. 16 for my old friends at the American Press Institute. At $15, including lunch, it’s practically free. Joe’s a longtime friend who used to recruit for the Detroit Free Press [...]

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Twitter for Newsrooms: helpful but disappointing

I don’t have time to write a thorough analysis of the new Twitter for Newsrooms guide that Twitter published yesterday for journalists, but I’ll share some initial observations. The guide is helpful. It promotes Twitter’s Advanced Search, and it always surprises me how many journalists don’t know how to search to find tweets about the [...]

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Confessions (strategies) of a branded journalist (or a journalist with a reputation, if you prefer)

Update: Joe Grimm is leading a workshop on building your personal brand. Much of last week’s discussion of journalistic “branding” focused on whether journalists should engage in something that sounds so much like marketing. In this post, I want to address how to develop a brand as a journalist (call it a reputation, if branding [...]

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Gene Weingarten has a powerful personal brand

Update: Joe Grimm is leading a workshop on building your personal brand. Update: I have blogged about my own personal branding strategy. I had the busiest day ever on my blog Friday, thanks to the power of Gene Weingarten’s brand. Update: That record was broken Monday and then again Tuesday as the branding conversation continued. [...]

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Leslie Trew Magraw’s research paper on Gene Weingarten’s personal brand

I wrote a blog post this morning about personal branding in journalism, responding to a column Gene Weingarten had written for the Washington Post, claiming that branding was ruining journalism. Weingarten was responding to an inquiry from a journalism student he identified only as “Leslie.” In a comment on my blog, Owen Youngman, a journalism [...]

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Gene Weingarten knows branding (even though he scorns it)

Update: Joe Grimm is leading a workshop on building your personal brand. Update: I have blogged about my own personal branding strategy. Update: I used Storify to curate discussion of this issue on various blogs and Twitter. Update: Weingarten has responded twice. Please see the first comment and his later comment. Gene Weingarten has developed [...]

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Why should storytelling stop evolving now?

Consider how storytelling has evolved through the centuries in art and literature: oral storytellers, epic poems, myths, legends, parables, fables, fairy tales, tall tales, campfire stories, ballads, sonnets, tragedies, comedies, mysteries, biographies, novels, short stories, free verse, comic books, operas, soap operas, animated cartoons, situation comedies, TV commercials, and on and on. Storytelling in journalism [...]

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How the crowd can save your career

The crowd can save your journalism career. I encourage any journalist to read Journal Register Co. CEO John Paton’s message to last week’s WAN/IFRA International Newsroom Summit: How The Crowd Saved Our Company. (I also encourage media executives to read John’s message, but I’m writing here about individual journalists seeking career success in a time [...]

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Tips on curating the community conversation

Update: The workshop is over. I used Storify to curate the conversation and information about curation during and after the workshop. I will be leading led a workshop this afternoon June 10 at the Middletown Press on curating the community conversation. I will do a blog post on my curation advice soon. I welcome your [...]

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Tips on liveblogging for journalists

I’m leading a workshop on liveblogging starting at 1:30 p.m. Eastern time for the newsroom staff of the New Haven Register. The Register is livestreaming if you’d like to watch. I would appreciate your contributions of liveblogging tips or examples on Twitter using #liveblogtips or on the liveblog about the liveblogging workshop. Here are my [...]

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Tips on crowdsourcing news, feature and investigative stories

I’ll be leading a crowdsourcing workshop this afternoon at the Register Citizen in Torrington, Conn., the first of 18 Journal Register Co. newsrooms I will be visiting in June and July. The workshop starts at 4:30 p.m. and we’ll be livestreaming it. Some aspects of community engagement draw skepticism from traditional journalists because they represent [...]

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What does ‘community engagement’ mean?

When you tell the family you have a new job, the initial response, of course, is to congratulate you. If your new title is director of community engagement and social media, the second response is: What does “community engagement” mean? I’ve been answering that question some since joining the Journal Register Co. (and answered the [...]

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