Twitter scoops Google, AP on earthquake

I woke up in the middle of the night and was having trouble getting back to sleep, so I checked Twitter. “Earthquake” was a trending topic, so I clicked.

Hundreds of tweets reported an earthquake in Indonesia, causing buildings to sway in Jakarta. Twitter was reporting location, near Java, and magnitude, 7.3, and reporting on a tsunami warning. Not a peep from Google News or AP. When I searched “earthquake” in Google News, I got older quakes.

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10 tips on using social media for business

Whatever your business or profession and whatever social tools you are using, these tips apply in most social media situations:

1. Decide what your goal is in using each social media tool and reassess from time to time how well the tool is serving that goal.

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