Riveting Twitter narrative of robotic surgery at St. Luke’s

If you still think Twitter’s all about what-I’m-having-for-breakfast, you probably weren’t following the @StLukesCR Twitter feed this morning and early afternoon: That was the fourth 0f 126 tweets in a live twittercast of a robotic surgery at St. Luke’s Hospital in Cedar Rapids Monday by Sarah Corizzo, media relations specialist/writer for St. Luke’s, author of [...]

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News companies need to help local businesses pursue mobile opportunities

To read all three of my “mobile-first strategy” posts as a pdf with a table of contents, scroll to the bottom of this post. When I try out a new app for my iPhone, I think of opportunities the news business missed years ago. More importantly, I think of opportunities we need to pursue today. [...]

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Getting started in Twitter

I’ll be teaching Using Social Media for Business three evenings this week, Tuesday through Thursday at Kirkwood Community College (the Marion center). I think you can still register for the course. The first night, we’ll have a brief overview of why social media are an important development in digital communication and their roots in other [...]

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My local tweeps share social media advice for businesses

In the spirit of social media, I asked my tweeps for their advice on using social media for business. I’m teaching a course, Using Social Media for Business, starting Tuesday evening at Kirkwood Community College. I think you can still register for the course. I know a lot about using social media for journalism and [...]

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